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Season Pass Package Add-On Events - Mon - Jul 6, 2026 - 4:13pm


  • We're excited to introduce Add-On Events — a new option within your season pass packages that lets you offer additional performances to your subscribers during checkout. Add-on events are not included in the package price; they're optional, full-price tickets your patrons can conveniently add to the same order.

    How It Works:


    Add-on events are promoted during the package checkout flow as optional extras. They are full-price (not discounted) and use your existing package fees.  This is a great up-sell opportunity for your package sales. 

    Setting Up Add-On Events 


    Note: This feature is only supported for fixed packages with predefined event dates.

    Step 1: Open Your Package
    Navigate to Events > Package Manager and click on your season pass package to edit an existing package 
    or
    When you click "Create Package", you can add it to a new package build. 

    Step 2: Locate the Add-On Events Accordion

    Scroll down past your package events (and donations, if included). You'll see a new accordion section titled "Add-On Events" with the following description:


    Step 3: Select Your Add-On Events

    Expand the accordion and choose which events you'd like to offer as add-ons. A few things to note:

    • Only events that are not already part of your package will appear as options.

    • Semi-private events are eligible for add-on selection.

    • You have full control over which events are available — select only the ones you want to promote.


    Step 4: Save Your Package

    Once you've made your selections, save the package. Your add-on events are now part of the checkout experience.


    What Your Patrons Will See



    When a patron purchases your season package, they'll see an additional section during check out.

    Patrons can select a quantity for any add-on event they're interested in. The tickets are added to the same order at full individual event price using the package's fee structure.


    Why Use Add-On Events?


    • Exclusive Access — Give your subscribers the chance to purchase tickets to special performances before the general public.

    • Convenience — Patrons can add extra tickets right in the package checkout flow, no separate transaction needed.

    • Preferred Seating — Subscribers purchasing add-on events can secure their preferred seats early.

    • Your Control — You decide exactly which events are offered as add-ons.